07.19.07 - 12:49pm
Google has launched a service allowing your business to advertise on the radio. Here is how it works:
1. Create an audio clip of your ad and some type of call to action (ie: “Visit www.yoursite.com/free to get your free quote”)
2. Upload to Google and choose the type of radio station, geographic regions and times […]
07.11.07 - 01:41pm
Developing websites means testing on multiple browsers and platforms. I recently installed Windows XP on my MacBook Pro so I can test on both Windows and OSX browsers.
Here are some notes on how to do this:
* You must have a Mac with an Intel chip (all new Macs have Intel)
* You must purchase Windows […]
07.11.07 - 11:34am
Many of our Clients engage Divinia to design and build a better solution for their website and web marketing needs including hosting their website with our Hosting Provider, Nexcess. Moving a website to a new Hosting Provider requires changes to your domain configuration.
Before watching this video it is important you understand these terms:
1. Registrar […]
07.09.07 - 02:03pm
We often see 2 uses of eCommerce on a website besides selling products:
Customer payments for services
Donations
PayPal offers 2 solutions (Website Payments Standard and Website Payments Pro).
1. Website Payments Standard - a FREE solution that lets you place a ‘Buy Now’ button on your website. When a user clicks this button they are transferred to […]
07.06.07 - 11:51am
My current email strategy is to use Google Apps for your Domain with my iPhone with the Apple Mail client. Because I am constantly referring to my ‘Sent Items’ and projects are sometimes managed through email, keeping my mail synchronized and organized is a challenge.
Here are some approaches:
1. Keep mail on the server for […]
07.03.07 - 02:50pm
Using the web is important to Small Businesses for different reasons:
Brochure Website - you have a website because everyone has told you that it’s a requirement these days.
Online Reputation/Location - when people Google you, they can find your location in Google Maps or read a review in Yelp or CitySearch.
Increase Sales - actively driving people […]
06.20.07 - 12:56pm
If you aren’t familiar with RSS try a quick Google search or read the Wikipedia definition before continuing reading this post.
RSS is a great way for websites to keep a connection with their users. Let me explain how I use RSS:
1. When I am reading something on the web and I come across a […]
06.13.07 - 03:47pm
Google offers a free suite of applications called Google Apps for your Domain. This suite comes with the following:
Email (Gmail)
Calendar Sharing
Document Authoring
Our Clients use Google Apps mainly for Email. Google’s email program called Gmail is highly recommended. You can setup Outlook or another Email Client to download email using POP or IMAP […]
06.10.07 - 09:00am
Google offers a free service called Google Analytics that when installed into your website gives you reports on your website traffic.
Understanding your website traffic is important because it can help you answer these questions:
1. How many people visit my website and what pages are they clicking on?
2. Does anyone find my website from Google? […]
05.29.07 - 08:07pm
We use Google Analytics to measure all traffic to your website, including your Blog. Of course, traffic is not the only metric to use when measuring the success of your Blog.
4 points from this article by Nonprofit marketing expert Nancy E. Schwartz are a great start:
Number of visitors who come to your […]
Click to SubscribeRSS is a great way to read news and stay up to date on websites you enjoy. Explain RSS to me.